Rapid delivery grocery apps have flourished during the pandemic – but will they permanently change how we shop?
- Written by Janina Steinmetz, Senior Lecturer in Marketing, Cass Business School, City, University of London
Deliveroo is one of several rapid delivery companies that have gained popularity during the COVID-19 pandemic.Thomas Dekiere/ShutterstockBillions of dollars are flowing to support companies you may never have heard of – startups with memorable names like Zapp, Deliveroo, Getir and Gorillas. These speedy delivery companies have become the...